For decades, the tobacco industry has deliberately employed strategic, aggressive and well-funded tactics to attract youth to tobacco and nicotine products. Internal industry documents reveal in-depth research and calculated approaches designed to attract a new generation of tobacco users to replace the millions of people who die each year from tobacco-attributable diseases with new consumers. In New York State, this “new generation” includes 10,600 new smokers under the age of 18 every year.
The World Health Organization (WHO) brings attention to the ways in which the tobacco industry grows its user base across the globe. This video is a compelling look at what communities are up against as we work to promote tobacco-free living. The more you know about Big Tobacco’s dirty tricks, the more you know about how to stop them in their tracks.
On October 11, Capital District Tobacco-Free Communities held an event at Bethlehem Central Middle School to educate the students about the dangers of flavored tobacco products and tobacco marketing. This event was held in advance of “Seen Enough Tobacco Day” on Sunday, October 13. The day, supported by Tobacco-Free New York State and Reality Check of New York, highlights the need for communities to protect children from the billions of dollars of tobacco promotions in places where they and other youth can see and be influenced by them.
This event also raised awareness about the availability of tobacco products in candy, fruit and menthol flavors which has fueled youth use of all tobacco products, including cigarettes, little cigars, chew and e-cigarettes. CDTFC staff educated students on the harms of flavored tobacco and vape products, the proposed Local Law “E” to restrict the sale of ALL flavored tobacco products in Albany County and the many ways tobacco companies market their products to attract new users.
See WTEN News10 ABC’s report here: Capital District Tobacco-Free Communities visits Bethlehem Middle School