It’s Not Just Menthol Campaign
Our latest media campaign is focusing on the disproportionate impact of menthol-flavored tobacco products among certain groups.
BUILDING HEALTHIER COMMUNITIES
WHERE WE LIVE, LEARN, WORK & PLAY
Throughout New York State and across the country, apartment owners have begun to embrace
a no-smoking policy as an amenity they can provide for their residents.
As of May 2017, more than 500 New York municipalities have adopted tobacco-free
outdoor area policies (20 in the Capital District) and the list is growing.
Tobacco companies spend more than $9.5 billion on retail marketing and promotion every
year, more than the amount spent to market junk food, soda, and alcohol combined.
Our youth-adult partnerships have accomplished amazing things in the Capital Region,
including tobacco-free parks and a local law to keep tobacco retailers away from schools.
Across the state, community partners have worked with nearly 500 organizations and
businesses to go tobacco-free, including many here in the Capital District.
Menthol, along with other sweet, fruity and candy flavors in tobacco products make tobacco products taste better and feel less harsh on the throat, making them more appealing and easier for young people to use. Flavors also create the impression that these products are less harmful than they really are. More than 80% of youth who use tobacco products started with a flavored product and continue to use flavored products. New York State prohibited the sale of flavored e-cigarettes containing nicotine in 2020. But other flavored tobacco products remain ubiquitous. Menthol flavored cigarettes. Chew and spit tobacco in cherry, apple and peach. Little cigars and cigarillos in blueberry, grape and chocolate. CDTFC’s most recent visits to local licensed tobacco retailers found that the only flavored tobacco products available in...
CDTFC is proud to announce the launch of our new video series, Community Spotlight, in which we’ll share stories from Capital District residents about the role tobacco has played in their lives or neighborhoods. Our first spotlight is on Tammy Miller who lives in Albany. Tammy and her family directly suffered from the tobacco industry’s aggressive and successful marketing of menthol cigarettes to the Black community. She began smoking at a young age and was also exposed to secondhand smoke from her parents, who were both smokers. Tobacco use exacted an enormous toll on their health. Tammy’s story is all too common and an important one to tell. In New York State, 86% of Black smokers use menthol as compared to 36% of white smokers. Menthol makes it harder to quit which helps explain why, even though African Americans...
NYS has launched a new phase of the It's Not Just media campaign which exposes the tobacco industry's intentional efforts to increase menthol product appeal to the LGBTQIA+ community. LGBTQIA+ people use tobacco, including menthol cigarettes, at higher rates than people who are cisgender and straight. National data shows that people who identify as bisexual are twice as likely to start smoking or be current smokers; 35.5% of transgender people are current smokers compared to 14.9% of heterosexual adults; and black transgender youth use tobacco at six times the rate of black cis youth. Additionally, 51% of lesbian/gay and 46% of bisexual smokers use menthol cigarettes, compared to 39% of heterosexual smokers. While the prevalence of stressors such as stigma, prejudice and discrimination no doubt contribute to the disproportionately high...