Today, World No Tobacco Day, the Capital District Tobacco-Free Coalition is launching the #SeenEnoughTobacco statewide campaign to spark community action to protect children from the more than half a million dollars worth of tobacco marketing they encounter every day in New York State. The more tobacco marketing kids see, the more likely they are to smoke.
The campaign calls attention to the impact of tobacco marketing on children through the use of video, social media, digital advertising and community education that includes a “Jack and Jill (and Tobacco)” storybook describing children’s encounters with tobacco marketing in convenience stores. Provocative images creatively combine cigarettes with common children’s items, like crayons and a birthday cake, to mimic the ways in which tobacco marketing presents itself to children.
On the website, SeenEnoughTobacco.org, we urge parents and other community members to help raise the alarm about the manipulative tactics of the tobacco industry that appeal to youth, resulting in the next generation of replacement smokers. Here’s how you can help.
- Visit SeenEnoughTobacco.org and sign the petition to end tobacco marketing to kids.
- While on the site, share it on social media and/or forward this email to family, friends and colleagues.
- Follow us on Facebook and share our messages in your social media circles.
Thank you for your continued support to create a tobacco-free community.